Microsoft keeps coming up with creative marketing to sell Windows Vista on customers.
Now, I actually have far fewer complaints than most about Vista. In fact, all my primary PCs run Vista.
But, this marketing line is definintely a new one. In their latest TechNet email, Microsoft decided to use it pitch Vista to IT Professionals. And, here’s the one line that really stood out:
“More than 140 million copies of Windows Vista have been sold, making it the fastest selling operating system in Microsoft history. Even Macs run it.”
Two errors in fact on that. Or rather, errors of omission. First, Intel-based Macs run Windows XP flawlessly. It’s not like Windows Vista enables or improves that. Second, Mac users don’t get Windows bundled with their systems. Until the end of the month (when Microsoft halts most sales of Windows XP)… Mac users are in a unique position to actually chose what version of Windows they want.
It’s an interesting argument from Microsoft.
What I’d like to see, is Microsoft embracing XP a bit more. Keeping customers happy, and holding things over to Windows 7, is the goal. Of course, Microsoft is doing that passively with Vista-to-XP downgrades… you just have to read between the lines (or just listen to their CEO).